Building Your Personal Brand: Workshop and Shopping Event

August 24th, 2024
2:00pm-4:00pm (CDT)
Chicago Store
2:00pm-4:00pm (CDT)
Chicago Store
About the Event
Join personal brand experts Niso Ulmasova and Elena Soboleva for a workshop on shaping your personal brand to achieve your career goals. They’ll cover topics including kick-starting your career goals, honing your social media presence, developing your presence at work, and identifying and embodying your unique sense of style. All guests will receive goodies from local partners for fall and 20% off purchases made that afternoon.Address:
M.M.LaFleur Chicago Store
230 West Huron Street
Chicago, IL 60654
About Our Partners

Niso Ulmasova
Niso Ulmasova (@niso_ulmasova, she/her) was born in Tajikistan and moved to the United States at the age of 10. She pursued higher education at CU Boulder, earning a degree in Real Estate and Entrepreneurship. In 2020, Niso relocated to Chicago, where she has spent the last four years building her career as a realtor and establishing a vibrant community from scratch. During this time, she focused on building her personal brand and establishing credibility with clients. She has found great joy in working alongside friends and friends of friends, leveraging these relationships to create a strong, supportive network in both her personal and professional life. @niso_ulmasova

Elena Soboleva
Elena Soboleva is a women empowerer, branding & business coach, and the co-founder of The
EverBoss, a community for conscious women entrepreneurs. Her business journey began with
a significant challenge. After building her career as a fitness influencer and wellness coach, her
Instagram account with a remarkable 157k following was hacked and stolen, resulting in the
loss of her business.
But this setback didn't stop her. Through self-discovery, Elena realized that while she lost her fitness business, she didn't lose her personal brand and mission to empower others. This insight led her to leverage her extensive experience working with different brands and big companies to start her own branding agency and a community for women entrepreneurs. Elena's mission is to guide women in building magnetic personal brands from the inside out, tapping into their unique strengths, and bringing authenticity to the forefront with strategies that convert followers into loyal clients.
But this setback didn't stop her. Through self-discovery, Elena realized that while she lost her fitness business, she didn't lose her personal brand and mission to empower others. This insight led her to leverage her extensive experience working with different brands and big companies to start her own branding agency and a community for women entrepreneurs. Elena's mission is to guide women in building magnetic personal brands from the inside out, tapping into their unique strengths, and bringing authenticity to the forefront with strategies that convert followers into loyal clients.
Can’t make the event? Book an appointment with us.
Have an event idea? Get in touch at events@mmlafleur.com

About M.M.LaFleur
M.M.LaFleur is a New York-based clothing brand celebrating women through thoughtfully designed clothing, personal styling, and engaging content. They are known for introducing the concept of Power Casual—the new way women are dressing for work and life. At the heart of everything they do is the belief that when women succeed, the world becomes a better place.


